People want to be good if it is easy. So, to be successful clarity is key to make things easy. By creating a playbook of rules and guidelines I make sure that the modus operandi is highly transparent. I start with the strategy and link the policy on the strategy then clarify the policy by adding the reason behind the guideline. This rationale helps adoption of the policies and is a reminder that if this is no longer true, the policies should be reviewed and adapted as well. This way I make sure that it is understood why we as a businees do things the way we described, and this will most certainly help people to play by the book, so to say.